The Lighting Journal Monthly Publication

Client Name

The Institute of Lighting Professionals

Project Date

2021-2024

Services Provided

Publishing
Print Management
Editorial
Layout
Print

From September 2021 to December 2023, I led the design and production efforts for the Lighting Journal, a publication dedicated to the Institute of Lighting Professionals (ILP). Throughout this period, my role involved overseeing the entire process, where I successfully modernized the existing design. I introduced fresh layouts while ensuring adherence to the magazine's established style.

The Lighting Journal, a litho-printed, perfect-bound publication, consistently comprised an average of 68 pages. It featured a 200gsm gloss-coated cover and 100gsm silk-coated text pages. With a print run of 2,000 copies per issue, the magazine reached a national audience in the UK and was distributed across 20 countries worldwide. Additionally, each issue was made available digitally on a third-party platform.

The production cycle necessitated close collaboration on a flat plan with the editor and advertising sales manager. This collaborative effort aimed to ensure accurate pagination for both content and advertising. Given the magazine's regularity, a tight 27-hour turnaround time for the initial design underscored the need for efficiency. Throughout this process, meticulous attention to advertisers' requirements, including link-throughs on the digital version, was paramount to maximize return on investment.

My time working with the Lighting Journal showcased not only a commitment to design innovation but also a demonstration of strong organisational skills. These skills were crucial in maintaining a consistent meeting of deadlines, ensuring the smooth and timely delivery of each issue.

Having worked with George on magazines for a number of years, he is everything you look for in a designer: imaginative, creative and solidly professional.

George picks up and understands client briefs quickly and has the capacity to take them, visually, to where you didn’t know you wanted to go – but once you’re there, you’re very happy with the destination!

Your thoughts, my ears

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